American buyers : demographics of shopping /

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Provides the data businesses need to manage expectations (how many will walk through the door?) and set prices (how much do buyers typically spend?). It features a complete picture of the American consumer, including spending habits.

Bibliographic Details
Call Number:Libro Electrónico
Corporate Author: New Strategist Publications, Inc
Format: Electronic eBook
Language:Inglés
Published: Ithaca : New Strategist, 2010.
Series:Gale virtual reference library
Subjects:
Consumers > United States > Statistics.
Consumer behavior > United States > Statistics.
Demographic surveys.
Consommateurs > États-Unis > Statistiques.
Consommateurs > Comportement > États-Unis > Statistiques.
Enquêtes démographiques.
BUSINESS & ECONOMICS > Marketing > Research.
Consumer behavior.
Consumers.
United States.
Statistics.
Online Access:Texto completo
Table of Contents:
  • ch. 1. Apparel buyers, 2008
  • ch. 2. Entertainment buyers, 2008
  • ch. 3. Financial products and services buyers, 2008
  • ch. 4. Food and alcoholic beverages buyers, 2008
  • ch. 5. Buyers of gifts for people in other households, 2008
  • ch. 6. Health care buyers, 2008
  • ch. 7. Buyers of housing : household services, supplies, and furnishings, 2008
  • ch. 8. Buyers of housing : shelter and utilities, 2008
  • ch. 9. Buyers of personal care, reading, education, and tobacco, 2008
  • ch. 10. Transportation buyers, 2008.

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