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How to manage a successful business in China /

This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Bjorksten, who successfully built a local consulting business with over 100 employees, and Anders Hagglund, a seasoned manager who set up high-growth and highly...

Description complète

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Björkstén, Johan, 1964-
Autres auteurs: Hägglund, Anders
Format: Électronique eBook
Langue:Inglés
Publié: Singapopre : World Scientific, ©2010.
Sujets:
Accès en ligne:Texto completo
Table des matières:
  • Chinese business climate
  • Differences and similarities
  • Key concepts of Chinese business culture
  • The language challenge
  • Qualities of the right expatriate manager
  • Company setup
  • A winning local team
  • The right corporate culture
  • Right business focus
  • Support your frontline sales organization
  • Marketing to China
  • Successful execution demands top management attention
  • Dealing with the head office.