How to manage a successful business in China /
This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Bjorksten, who successfully built a local consulting business with over 100 employees, and Anders Hagglund, a seasoned manager who set up high-growth and highly...
Cote: | Libro Electrónico |
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Auteur principal: | |
Autres auteurs: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Singapopre :
World Scientific,
©2010.
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Sujets: | |
Accès en ligne: | Texto completo |
Table des matières:
- Chinese business climate
- Differences and similarities
- Key concepts of Chinese business culture
- The language challenge
- Qualities of the right expatriate manager
- Company setup
- A winning local team
- The right corporate culture
- Right business focus
- Support your frontline sales organization
- Marketing to China
- Successful execution demands top management attention
- Dealing with the head office.