Cita APA (7a ed.)

Applegate, E. (1998). Personalities and products: A historical perspective on advertising in America. Greenwood Press.

Cita Chicago Style (17a ed.)

Applegate, Edd. Personalities and Products: A Historical Perspective on Advertising in America. Westport, Conn.: Greenwood Press, 1998.

Cita MLA (8a ed.)

Applegate, Edd. Personalities and Products: A Historical Perspective on Advertising in America. Greenwood Press, 1998.