Retailing triumphs and blunders : victims of competition in the new age of marketing management /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Michman, Ronald D.
Other Authors: Greco, Alan James, 1950-
Format: Electronic eBook
Language:Inglés
Published: Westport, Conn. : Quorum Books, 1995.
Subjects:
Retail trade > Management.
Retail trade > Decision making.
Commerce de détail > Gestion.
Commerce de détail > Prise de décision.
BUSINESS & ECONOMICS > Industries > Retailing.
Detailhandel.
Marketing.
Besliskunde.
Retail trades > Management
United States
Online Access:Texto completo
Description
Physical Description:1 online resource (x, 264 pages)
Bibliography:Includes bibliographical references (pages 253-256) and index.
ISBN:9781429473477
1429473479
0313035741
9780313035746
9780899308692
0899308694

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