APA (7th ed.) Citation

Michman, R. D., & Greco, A. J. (1995). Retailing triumphs and blunders: Victims of competition in the new age of marketing management. Quorum Books.

Chicago Style (17th ed.) Citation

Michman, Ronald D., and Alan James Greco. Retailing Triumphs and Blunders: Victims of Competition in the New Age of Marketing Management. Westport, Conn.: Quorum Books, 1995.

MLA (8th ed.) Citation

Michman, Ronald D., and Alan James Greco. Retailing Triumphs and Blunders: Victims of Competition in the New Age of Marketing Management. Quorum Books, 1995.