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Marketing information products and services : a primer for librarians and information professionals /
Library and information sciences are experiencing a period of radical change. Today, just as businesses must compete for survival, growth, and market space, librarians and information professionals must assume a more proactive role to cope with increasing competition. This new demand presents a numb...
| Cote: | Libro Electrónico |
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| Autres auteurs: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Ottawa, ON, Canada :
International Development Research Centre,
[1999]
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| Sujets: | |
| Accès en ligne: | Texto completo |