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Mastering business planning and strategy : the power and application of strategic thinking /

Serves as a practical guide to developing successful business plans and strategies. This work looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Elkin, Paul M.
Format: Électronique eBook
Langue:Inglés
Publié: London : Thorogood, ©2007.
Édition:2nd ed.
Collection:Masters in management series.
Sujets:
Accès en ligne:Texto completo