Intellectual property for managers and investors : a guide to evaluating, protecting and exploiting IP /
Competing and succeeding in today's marketplace requires an in-depth understanding of intellectual property (IP). This book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competit...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Cambridge :
Cambridge University Press,
2006.
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Sujets: | |
Accès en ligne: | Texto completo |