Lobbying and the media : working with politicians and journalists /

Annotation Lobbying is an art form, rather than a science, so there is inevitably an element of judgement in what line to take. The best lobbying is always based on accurate, up-to-date information and on a well-argued case, founded on credible evidence, and delivered to the right audiences in the r...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Burrell, Michael
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Thorogood, ©2001.
Colección:Thorogood professional insights.
Temas:
Lobbying > Great Britain.
Lobbying > European Union countries.
Mass media > Political aspects > Great Britain.
Mass media > Political aspects > European Union countries.
Lobbying > Grande-Bretagne.
Lobbying > Pays de l'Union européenne.
POLITICAL SCIENCE > Political Process > Political Advocacy.
Lobbying
Mass media > Political aspects
European Union countries
Great Britain
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The author; Contents; Introduction; Chapter 1: An introduction to lobbying; Chapter 2: How to lobby; Chapter 3: Involving the media
  • the case for and the case against; Chapter 4: Whitehall and Westminster; Chapter 5: The Downing Street Press Office, the lobby and the national media; Chapter 6: Scotland, Wales and Northern Ireland; Chapter 7: The European Union and the Brussels press corps; Chapter 8: Mergers and acquisitions; Chapter 9: The Internet; Chapter 10: How to work with journalists; Conclusion.

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