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Strategic alliances in Eastern and Central Europe /

The publication of this book is timely and appropriate because it deals with Eastern and Central Europe (ECE), and alliances with local partners with different attitudes, beliefs and ways of thinking. At the beginning of the 1990s many Western firms entered ECE hurriedly without thinking about the c...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hyder, Akmal S.
Otros Autores: Abraha, Desalegn
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam ; Boston, Ma. : Pergamon, 2003.
Edición:1st ed.
Colección:International business and management series.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:The publication of this book is timely and appropriate because it deals with Eastern and Central Europe (ECE), and alliances with local partners with different attitudes, beliefs and ways of thinking. At the beginning of the 1990s many Western firms entered ECE hurriedly without thinking about the complexities associated with this region.
Descripción Física:1 online resource (xxi, 277 pages)
Bibliografía:Includes bibliographical references and index.
ISBN:1417548878
9781417548873
0080517862
9780080517865