Tabla de Contenidos:
  • I. Introduction: The biography of a book
  • II. The genesis of a speculation in publishing
  • The Neuchâtel reprint plan
  • From the reprint to the revised edition
  • Joseph Duplain and his quarto 'Encyclopédie
  • Publishing, politics, and Panckoucke
  • From the revised edition to the quarto
  • The Paris conference of 1777
  • The basis of a 'Bonne Affaire'
  • III. Juggling editions
  • The "second edition"
  • The origins of the "third edition"
  • Imbroglios
  • The Neuchâtel imprint
  • Opening gambits of the final negotiations
  • Duel by 'Lettre Ostensible'
  • The last turn of the screw
  • The contract
  • IV. Piracy and trade war
  • Pirate raids
  • The octavo publishers and their 'Encyclopédie'
  • The origins of the quarto-octavo war
  • The final failure of diplomacy
  • Open war
  • Pourparlers for peace
  • A Drôle de Paix
  • V. Bookmaking
  • Strains on the production system
  • Procuring paper
  • Copy
  • Recruiting workers
  • Setting wages
  • Pacing work and managing labor
  • Printing: Technology and the human element
  • VI. Diffusion
  • Managerial problems and polemics
  • Marketing
  • Booksellers
  • Prices and consumers
  • The sales pattern
  • Subscribers, a case study
  • Diffusion in France
  • Diffusion outside France
  • Reading
  • VII. Settling accounts
  • The hidden schism of 1778
  • A preliminary 'Règlement de Comptes'
  • The feud between Duplain and the STN
  • Marketing maneuvers
  • The Perrin affair
  • The anatomy of a swindle
  • The final confrontation in Lyons
  • Dénouement
  • Epilogue
  • VIII. The ultimate Encyclopédie
  • The origins of the Encyclopédie méthodique
  • The climactic moment in enlightenment publishing
  • The Liégeois settlement
  • Panckoucke's conception of the supreme Encyclopédie
  • Panckoucke as an editor
  • The authors of the Méthodique
  • Two generations of encyclopedists
  • From Voltairianism to professionalism
  • Launching the biggest book of the century
  • IX. Encyclopedism, capitalism, and revolution
  • Panckoucke's folly
  • From encyclopedism to Jacobinism
  • An enlightenment publisher in a cultural revolution
  • The last of the encyclopedists
  • X. Conclusion
  • The production and diffusion of enlightenment
  • Enlightenment publishing and the spirit of capitalism
  • The Encyclopédie and the state
  • The cultural revolution
  • Appendices:
  • A. Contracts of the Encyclopédie publishers, 1776-1780
  • B. Subscriptions to the quarto Encyclopédie
  • C. Incidence of subscriptions in major French cities
  • D. Contributors to the Encyclopédie Méthodique.