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Permanent waves : the making of the American beauty shop /

Throughout the twentieth century, beauty shops have been places where women could enjoy the company of other women, exchange information, and share secrets. The female equivalent of barbershops, they have been institutions vital to community formation and social change. But while the beauty shop cre...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Willett, Julie A.
Format: Electronic eBook
Language:Inglés
Published: New York : New York University Press, ©2000.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Cover Page; Title Page; Copyright Page; Dedication; Contents; List of Illustrations; Acknowledgments; Introduction; 1. Getting to the Roots of the Industry; 2. Beauty School Promises and Shop Floor Practices; 3. Blue Eagles, Neighborhood Shops, and the Making of a Profession; 4. "Growing Faster Than the Dark Roots on a Platinum Blonde": The Golden Years of the Neighborhood Shop; 5. Afros, Cornrows, and Jesus Hair: Corporate America, the Ethnic Market, and the Struggle over Professionalism; Conclusion; Notes; Bibliography; Index; About the Author.