Stated choice methods : analysis and applications /

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This graduate and practitioner guide to analysing consumer choice behaviour concentrates on stated preference (SP) methods. The authors show how these methods can be implemented, from experimental design to econometric modelling, and also combined with revealed preference (RP) data. The book also pr...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Louviere, Jordan J.
Other Authors: Hensher, David A., 1947-, Swait, Joffre Dan
Format: Electronic eBook
Language:Inglés
Published: Cambridge : Cambridge University Press, 2000.
Subjects:
Consumer behavior > Mathematical models.
Decision making > Mathematical models.
Decision Support Techniques
Consommateurs > Comportement > Modèles mathématiques.
Prise de décision > Modèles mathématiques.
BUSINESS & ECONOMICS > Consumer Behavior.
Besliskunde.
Consumentengedrag.
Wiskundige modellen.
CONSUMIDOR.
COMPORTAMENTO DO CONSUMIDOR.
MODELOS MATEMÁTICOS.
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