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Understanding audiences : learning to use the media constructively /

This text examines how audiences develop their perceptions of reality based on what they see in the media. It is appropriate for students in media effects, psychology of media, media and society, and audience analysis.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wicks, Robert H.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Mahwah, N.J. : Lawrence Erlbaum Associates, 2000.
Colección:LEA's communication series.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:This text examines how audiences develop their perceptions of reality based on what they see in the media. It is appropriate for students in media effects, psychology of media, media and society, and audience analysis.
Descripción Física:1 online resource (xv, 241 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:0585354103
9780585354101
9781410601018
1410601013