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EBSCO_ocm45729346 |
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|a HF5438.25
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|a BUS
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|a 658.85
|2 21
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|a UAMI
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1 |
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|a Morgen, Sharon Drew,
|d 1946-
|
245 |
1 |
0 |
|a Selling with integrity :
|b reinventing sales through collaboration, respect, and serving /
|c Sharon Drew Morgen.
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260 |
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|a San Francisco :
|b Berrett-Koehler Publishers,
|c 1997.
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300 |
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|a 1 online resource (xviii, 243 pages) :
|b illustrations
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336 |
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|a text
|b txt
|2 rdacontent
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|a computer
|b c
|2 rdamedia
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|a online resource
|b cr
|2 rdacarrier
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|a Includes bibliographical references (pages 231-232) and index.
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520 |
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|a Filled with in-depth examples of Buying Facilitation in action, Selling with Integrity details a practical questioning and listening process which facilitates buyers in understanding their complex buying environments.
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|a I.A new relationship-based, solution-focused sales approach. The buyer taught me how to sell -- Bringing your values to work -- The principles of buying facilitation -- Comparing the past, present, and future of sales -- The seller as servant -- II. The components of buying facilitation. The factors in the buying decision process -- How people buy -- Creating a relationship of trust and collaboration -- Supporting the process of discovery -- Formulating the right questions -- Listening skills -- III. Being a buying facilitator. Using buying facilitation: putting the skills together -- Strengthening customer service through buying facilitation -- Case comparisons: buying facilitation, traditional sales, and consultative sales -- Managing salespeople in a buying facilitation environment -- Buying facilitation in action: on-the-phone, face-to-face, and across sales contexts -- Reinventing business by reinventing sales.
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588 |
0 |
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|a Print version record.
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546 |
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|a English.
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590 |
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|a eBooks on EBSCOhost
|b EBSCO eBook Subscription Academic Collection - Worldwide
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650 |
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0 |
|a Selling
|x Moral and ethical aspects.
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650 |
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|a Integrity.
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650 |
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6 |
|a Vente
|x Aspect moral.
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650 |
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|a Intégrité.
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650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Marketing
|x General.
|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Distribution.
|2 bisacsh
|
650 |
|
7 |
|a Integrity
|2 fast
|
650 |
|
7 |
|a Selling
|x Moral and ethical aspects
|2 fast
|
650 |
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7 |
|a Commerce.
|2 hilcc
|
650 |
|
7 |
|a Business & Economics.
|2 hilcc
|
650 |
|
7 |
|a Marketing & Sales.
|2 hilcc
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776 |
0 |
8 |
|i Print version:
|a Morgen, Sharon Drew, 1946-
|t Selling with integrity.
|d San Francisco : Berrett-Koehler Publishers, 1997
|z 1576750175
|w (DLC) 96053215
|w (OCoLC)36130777
|
856 |
4 |
0 |
|u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=41475
|z Texto completo
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938 |
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|a YBP Library Services
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|a Internet Archive
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