Turning lost customers into gold : --and the art of achieving zero defections /
Do you know how many customers your organization loses each year, fully or partially? Do you know the average cost of each defection? Can you calculate the profit-value of steady customers? Do you have an effective system for recovering lost customers? If you're in the dark about customer reten...
Cote: | Libro Electrónico |
---|---|
Auteur principal: | Cannie, Joan Koob |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
New York :
AMACOM,
©1994.
|
Sujets: | |
Accès en ligne: | Texto completo |
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