Creating Signature Stories Strategic Messaging that Persuades, Energizes and Inspires.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Aaker, David
Format: Electronic eBook
Language:Inglés
Published: Newburyport : Morgan James Publishing, 2018.
Subjects:
Branding (Marketing)
Business communication.
Storytelling.
Stratégie de marque.
Communication dans l'entreprise.
Art de conter.
branding.
Business communication
Storytelling
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