Brand Singapore (Third Edition) Nation Branding in a World Disrupted by Covid-19.
How can Brand Singapore renew itself once again, amidst a global pandemic? Reputation is precious, more than ever, in the face of deep global displacements exacerbated by Covid-19. Top talent and hot money typically gravitate only to the most attractive, respected nations. For a nation as small and...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
SG :
Marshall Cavendish International (Asia) Private Limited,
2020.
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Sujets: | |
Accès en ligne: | Texto completo |