Market Entropy How to Manage Chaos and Uncertainty for Improved Organizational Performance.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Rajagopal
Other Authors: Rajagopal, Rajagopal
Format: Electronic eBook
Language:Inglés
Published: New York : Business Expert Press, 2020.
Series:Issn Ser.
Subjects:
Marketing > Management.
Marketing research.
International trade.
Strategic planning.
Consumer behavior.
Marketing > Gestion.
Marketing > Recherche.
Commerce international.
Planification stratégique.
Consommateurs > Comportement.
Consumer behavior
International trade
Marketing > Management
Marketing research
Strategic planning
Online Access:Texto completo
Table of Contents:
  • Cover
  • Contents
  • Preface
  • Acknowledgments
  • Chapter 1: Competitive MarketDynamics
  • Chapter 2: Contextual Market Entropy
  • Chapter 3: Innovation and Technology
  • Chapter 4: Cognitive Ergonomics
  • Chapter 5: Managing Market Chaos
  • About the Author
  • Index
  • Ad-Page
  • Backcover

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