The trojan horse : the growth of commercial sponsorship /

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Whannel, Garry (Author), Philips, Deborah, 1954- (Author)
Format: Electronic eBook
Language:Inglés
Published: London : Bloomsbury, 2015.
Subjects:
Corporate sponsorship > Great Britain > History.
Corporate Sponsorship.
Corporations > Great Britain.
Business & Economics > General.
Business & Economics > International > General.
Parrainage publicitaire > Grande-Bretagne > Histoire.
Corporate sponsorship
Great Britain
History
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