N'Goala, G., Pez-Pérard, V., & Prim-Allaz, I. (2019). Augmented customer strategy: CRM in the digital age. ISTE, Ltd. ; John Wiley & Sons, Inc..
Cita Chicago Style (17a ed.)N'Goala, Gilles, Virginie Pez-Pérard, y Isabelle Prim-Allaz. Augmented Customer Strategy: CRM in the Digital Age. London, UK : Hoboken, NJ: ISTE, Ltd. ; John Wiley & Sons, Inc., 2019.
Cita MLA (8a ed.)N'Goala, Gilles, et al. Augmented Customer Strategy: CRM in the Digital Age. ISTE, Ltd. ; John Wiley & Sons, Inc., 2019.
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