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The fundamentals of fashion management /
"The Fundamentals of Fashion Management provides an in-depth look at the changing face of today's fiercely competitive fashion industry. Providing invaluable behind-the-scenes insights into the roles and processes of the industry, this book combines creative and business approaches for all...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Bloomsbury Visual Arts,
[2017]
|
| Edición: | Second edition. |
| Colección: | Fundamentals (London, England)
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000Ma 4500 | ||
|---|---|---|---|
| 001 | EBOOKCENTRAL_on1096493926 | ||
| 003 | OCoLC | ||
| 005 | 20240329122006.0 | ||
| 006 | m o d | ||
| 007 | cr un|---uuuua | ||
| 008 | 180920s2017 nyu o 000 0 eng d | ||
| 040 | |a UAB |b eng |c UAB |d OCLCO |d BLOOM |d OCLCF |d OCLCQ |d OCLCO |d OCLCL | ||
| 020 | |a 9781474271233 |q (online) | ||
| 020 | |a 1474271235 | ||
| 020 | |z 9781474271219 |q (paperback) | ||
| 029 | 1 | |a AU@ |b 000070365088 | |
| 035 | |a (OCoLC)1096493926 | ||
| 050 | 1 | 4 | |a HD9940.A2 |b D55 2017 |
| 082 | 0 | 4 | |a 746.9/2068 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Dillon, Susan, |e author. | |
| 245 | 1 | 4 | |a The fundamentals of fashion management / |c Susan Dillon. |
| 250 | |a Second edition. | ||
| 260 | |a New York : |b Bloomsbury Visual Arts, |c [2017] | ||
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Fundamentals | |
| 500 | |a Revised ed. of the author's The fundamentals of fashion management, 2012. | ||
| 505 | 0 | |a The business of fashion : a global perspective -- Fashion forecasting and trend prediction -- Introduction to the principles of fashion management -- Fashion transition -- Fashion marketing and communication -- The fashion machine -- Fashion entrepreneurship and management. | |
| 520 | |a "The Fundamentals of Fashion Management provides an in-depth look at the changing face of today's fiercely competitive fashion industry. Providing invaluable behind-the-scenes insights into the roles and processes of the industry, this book combines creative and business approaches for all those seeking to gain a solid understanding of what it means to work in the fashion sector. Packed with new visuals, case studies and exercises, The Fundamentals of Fashion Management also contains new interviews with key players from different sectors in the global fashion industry, including with a fashion forecaster, a brand account manager, a fashion buyer, a digital marketing manager, fashion journalist, and a fashion entrepreneur. With an additional new chapter on entrepreneurship and management, this a must-have handbook for all those looking to create successful business practice in fashion management, marketing, buying, retailing and related fields."--Bloomsbury Publishing. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Clothing trade |x Management. | |
| 650 | 0 | |a Fashion merchandising. | |
| 650 | 0 | |a Fashion merchandising |x Study and teaching. | |
| 650 | 0 | |a Fashion design |x Study and teaching. | |
| 650 | 0 | |a Advertising |x Fashion. | |
| 650 | 6 | |a Mode |x Marchandisage. | |
| 650 | 6 | |a Mode |x Marchandisage |x Étude et enseignement. | |
| 650 | 6 | |a Mode |x Publicité. | |
| 650 | 7 | |a Advertising |x Fashion. |2 fast |0 (OCoLC)fst00797634 | |
| 650 | 7 | |a Clothing trade |x Management. |2 fast |0 (OCoLC)fst00864778 | |
| 650 | 7 | |a Fashion merchandising. |2 fast |0 (OCoLC)fst00921644 | |
| 650 | 7 | |a Fashion merchandising |x Study and teaching. |2 fast |0 (OCoLC)fst00921650 | |
| 758 | |i has work: |a The fundamentals of fashion management (Text) |1 https://id.oclc.org/worldcat/entity/E39PCH9t3JRpJFvpC88hx96JCP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 830 | 0 | |a Fundamentals (London, England) | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=6234243 |z Texto completo |
| 938 | |a Bloomsbury Publishing |b BLOO |n bpp09262171 | ||
| 994 | |a 92 |b IZTAP | ||