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Point-Of-Sale-Qualität : Konzeptualisierung, Operationalisierung und Validierung.

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Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Neuhaus, Sarah
Formato:	Electrónico eBook
Idioma:	Alemán
Publicado:	Berlin : Logos Verlag Berlin, 2014.
Colección:	Transferorientierte Betriebswirtschaftliche Forschung Ser.
Temas:	Brand name products > Management. Branding (Marketing) Produits de marque > Gestion. Stratégie de marque. branding. Brand name products > Management
Acceso en línea:	Texto completo

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