Social Media Marketing : Marketing Panacea or the Emperor's New Digital Clothes?.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Charlesworth, Alan
Format: Electronic eBook
Language:Inglés
Published: New York : Business Expert Press, 2017.
Series:Marketing strategy collection.
Subjects:
Internet marketing.
Online social networks in business.
Online social networks > Economic aspects.
Social media > Economic aspects.
Marketing sur Internet.
Réseaux sociaux dans les affaires.
Réseaux sociaux (Internet) > Aspect économique.
Médias sociaux > Aspect économique.
Internet marketing
Online social networks in business
Social media > Economic aspects
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