Multimodal argumentation and rhetoric in media genres /

Show other versions (1)
Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Tseronis, Assimakis (Editor), Forceville, Ch. (Charles) (Editor)
Format: Electronic eBook
Language:Inglés
Published: Amsterdam ; Philadelphia : John Benjamins Publishing Company, [2017]
Series:Argumentation in context ; v. 14.
Subjects:
Persuasion (Rhetoric) in mass media.
Mass media and language.
Rhetoric > Social aspects.
Médias et langage.
Rhétorique > Aspect social.
PSYCHOLOGY > Social Psychology.
Persuasion (Rhetoric) in mass media
Mass media and language
Rhetoric > Social aspects
Online Access:Texto completo
Table of Contents:
  • Introduction
  • Argumentation and rhetoric in visual and multimodal communication / Assimakis Tseronis and Charles Forceville
  • Rhetoric, argumentation, and persuasion in a multimodal perspective / Georges Roque
  • The rhetorical and argumentative potential of press photography / Jens E. Kjeldsen
  • Editorial cartoons and art: arguing with Pinocchio / Leo Groarke
  • Arguing with illustrations: a visual archaeological debate about the proper place of australopithecus africanus / Ian J. Dove
  • Perspective by incongruity: visual argumentative meaning in editorial cartoons / Paul Van Den Hoven and Joost Schilperoord
  • The argumentative relevance of visual and multimodal antithesis in Frederick Wiseman's documentaries / Assimakis Tseronis and Charles Forceville
  • Seeing the untold: multimodal argumentation in movie trailers / Janina Wildfeuer and Chiara Pollaroli
  • Employing film form and style in the argumentative analysis of political advertising / Magnus Hoem Iversen
  • Embodied argumentation in public debates: the role of gestures in the segmentation of argumentative moves / Jérôme Jacquin
  • The "seeds" of charisma: multimodal rhetoric of Mussolini's discourse / Isabella Poggi.

Similar Items