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International Business Diplomacy : How can Multinational Corporations Deal with Global Challenges? /

Business diplomacy involves developing strategies for long-term, positive relationship building with governments, local communities, and interest groups, aiming to establish and sustain legitimacy and to mitigate the risks arising from all non-commercial or exogenous factors in the global business e...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Ruël, Huub
Format: Electronic eBook
Language:Inglés
Published: Bingley : Emerald Publishing Limited, 2017.
Series:Advanced series in management.
Subjects:
Online Access:Texto completo
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