Profit-driven business analytics : a practitioner's guide to transforming big data into added value /

Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Verbeke, Wouter, 1983- (Author), Bravo, Cristián, 1983- (Author), Baesens, Bart (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Subjects:
Management > Statistical methods.
Management > Data processing.
Big data.
Value added.
Strategic planning.
Business > Data processing.
Gestion > Méthodes statistiques.
Gestion > Informatique.
Données volumineuses.
Valeur ajoutée.
Planification stratégique.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Business > Data processing
Big data
Management > Data processing
Management > Statistical methods
Strategic planning
Value added
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