Achieving Success Through Innovation : Cases and Insights from the Hospitality, Travel, and Tourism Industry.

This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas t...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Verma, Rohit
Other Authors: Enz, Cathy A., Kimes, Sheryl E., Walsh, Kate, Withiam, Glenn
Format: Electronic eBook
Language:Inglés
Published: New York : Business Expert Press, 2016.
Series:Service systems and innovations in business and society collection.
Subjects:
Hospitality industry > Management.
Tourism > Management.
Technological innovations.
Accueil (Tourisme) > Gestion.
Innovations.
Hospitality industry > Management
Technological innovations
Tourism > Management
Online Access:Texto completo
Table of Contents:
  • Cover; Contents; Foreword; Acknowledgments; Chapter 1: The Nature of Innovation; Chapter 2: Improving the Customer Experience; Chapter 3: Better Human Resources for Improved Operations; Chapter 4: Sustainability Innovation; Chapter 5: Applying Technology for Corporate Success; Chapter 6: Innovative Restaurant Concepts; Chapter 7: Lodging Concept Innovation; Chapter 8: Strategic Intermediation; Chapter 9: Achieving Success through Innovation; About the Authors; Index; Adpage; Backcover.

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