The Little Book of Big Customer Satisfaction Measurement.

This book explains the principles of customer satisfaction in a brief yet powerful manner. It will help readers build relevant and actionable customer satisfaction programmes for their organization.

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Rao, Ajit
Autres auteurs: Chandra, Subhash
Format: Électronique eBook
Langue:Inglés
Publié: New Delhi : SAGE Publications, 2013.
Sujets:
Consumer satisfaction.
Consumer Behavior
Consommateurs > Satisfaction.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Consumer satisfaction
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