Putting image repair to the test : quantitative applications of image restoration theory /

This book examines content analytic, attitudinal, and behavioral claims about image repair and its effect to advance the surrounding discourse.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Blaney, Joseph R. (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham, Maryland : Lexington Books, [2016]
Temas:
Corporate image.
Public relations.
Crisis management.
Communication in management.
Organizational change.
Public Relations
Organizational Innovation
Gestion de crise.
Entreprises > Image.
Relations publiques.
Communication en gestion.
Changement organisationnel.
corporate image.
public relations.
BUSINESS & ECONOMICS > Advertising & Promotion.
Communication in management
Corporate image
Crisis management
Organizational change
Public relations
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