Marketing on a shoestring budget : a guide for small museums and historic sites /

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Here's a one-stop marketing guide just for small museums and historic sites. In an age when many local historical associations and museums take money from their marketing budget because resources are tight, which can start a vicious cycle of reduced marketing reach, lower visitation, and then e...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Pitel, Deborah (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Lanham, MD : Rowman & Littlefield, [2015]
Collection:American Association for State and Local History book series.
Sujets:
Museums > United States > Marketing.
Museums > Public relations > United States.
BUSINESS & ECONOMICS > Museum Administration & Museology.
REFERENCE > General.
TRAVEL > Museums, Tours, Points of Interest.
Museums > Marketing
Museums > Public relations
United States
Accès en ligne:Texto completo
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Marketing on a shoestring budget : a guide for small museums and historic sites /
par Pitel, Deborah
Publié 2015
Texto completo
Électronique eBook
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