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Better broadcast writing, better broadcast news /
Better Broadcast Writing, Better Broadcast News teaches students how to write with the conversational simplicity required for radio and TV. This text draws on the Emmy Award-winning author's decades of professional experience in broadcast journalism. In addition to writing, the text also discus...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Focal Press,
2015.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Title Page; Copyright Page; Table of Contents; Preface; Acknowledgments; Part I How to Write the Right Words and Sentences; 1 The Right Words, The Right Stuff; What You'll Learn-words you ought to use, and others you shouldn't; Short Is Better than Succinct-using the simplest words; Learn These, for a Start-the best words for the idea you want to convey; Translating English into Better English-don't use insider lingo; Translating Other Tongues into English-don't use foreign words and phrases; Be Dynamic When You Can-how to keep your audience's attention.
- Judgmental Verbs May Be Accurate, But Wrong-let the audience reach its own conclusionsExercises to Hone Your Word Skills-homework or classwork; 2 The Wrong Way to Write It; What You'll Learn-write the way you talk; The Terms of the Story-words and phrases for the first time; Don't Abb.-spell it out; I Can't Hear You-the case against contractions; Turning Numbers into Words-when to spell out numbers, too; Turning into Dollars-the case against symbols; Sounding Smart, Saying It Right-saying it in English; English, Revisited-good grammar and split infinitives.
- English, Revisited Yet Again-good grammar and dependent clausesWhen Time Doesn't Matter-excluding extraneous information; The Important Thing, About Commas-a new use for the comma; Giving It Some Punch-how to emphasize what should be emphasized; Exercises to Hone Your Writing Skills-homework or classwork; 3 Being Perfectly Clear; What You'll Learn-telling too little or too much; TMI (Too Much Information)-only tell what needs to be told; If It's a Question, Answer It-don't raise questions you don't answer; Generalizing Is Always Wrong-don't generalize.
- Exercises to Hone Those Skills Even Sharper-homework or classwork4 The Right Way to Write It; What You'll Learn-the idiosyncrasies of writing; Leaving Expert Judgment to Others-reporting on medical conditions; Giving Credit Only Where Credit Is Due-writing about terrorists; You Don't Always Have to Attribute Things-don't attribute the obvious; Print Journalists Don't Write the Way They Talk-differences between print and broadcast newswriting; Crowds, Dead or Alive-counting crowds, reporting casualty tolls; Personalizing Complex Economics-helping an audience relate to big numbers.
- Take My Word for It-quoting people effectivelyThe Final Potpourri-simple traps, simple solutions; Exercises to Further Hone Your Writing Skills-homework or classwork; 5 Saying It Twice; What You'll Learn-how to use sound; The Terms of the Story-words and phrases for the first time; Is That a Fact?-don't use sound bites to say what you can say; Is That Gobbledygook?-choosing and editing sound bites judiciously; You've Got Your Bite, Now You Write-leading into a sound bite; Tag, You're It-following a sound bite; Exercises to Say It Twice-homework or classwork; 6 The Story of the Story.