Content marketing e creazione di valore : aspetti definitori e metriche di misurazione /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Gordini, Niccolò
Other Authors: Rancati, Elisa, 1976-
Format: Electronic eBook
Language:Italiano
Published: Torino : G. Giappichelli Editore, 2014.
Subjects:
Marketing > Management.
Internet marketing.
Value.
Direct marketing.
Marketing > Gestion.
Marketing sur Internet.
Valeur.
Marketing direct.
value (economic concept)
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Direct marketing
Internet marketing
Marketing > Management
Value
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