"Capitalist realism" in Africa : realities and myths in advertising /
"Capitalist Realism" in Africa: Realities and Myths in Advertising is a multifaceted analysis of the role of advertising in the national development of Nigeria, and by extension, other African Nations. The book examines the unique political, cultural and religious systems that create the c...
Call Number: | Libro Electrónico |
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Main Author: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Sharjah :
Bentham Science Publishers,
2014.
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Subjects: | |
Online Access: | Texto completo |