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Feminine capital : unlocking the power of women entrepreneurs /

Today, there are over 200,000,000 women business owners around the world. Many of these entrepreneurs are not doing business as usual, nor are they simply leaning in. Rather, they are tapping into feminine capital-the unique skills and sensibilities that they have cultivated as women-to create envia...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Orser, Barbara (Autor)
Otros Autores: Elliott, Catherine
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2015.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Today, there are over 200,000,000 women business owners around the world. Many of these entrepreneurs are not doing business as usual, nor are they simply leaning in. Rather, they are tapping into feminine capital-the unique skills and sensibilities that they have cultivated as women-to create enviable successes. Drawing on four decades of award-winning research, Feminine Capital reveals how women are harnessing different approaches to doing business. Barbara Orser and Catherine Elliott detail the pillars of feminine capital and offer new insight into the ways that gender can influence entrepre.
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9780804794312
0804794316