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Crisis Communication : Theory and Practice.
Crises happen, and when they do organizations must be prepared to communicate effectively with their internal and external stakeholders, and with the public. Today, crisis communication has evolved from a public relations paradigm of reactive image control to an examination of both internal and exte...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Hoboken :
Taylor and Francis,
2014.
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| Sujets: | |
| Accès en ligne: | Texto completo |