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The innovator's hypothesis : how cheap experiments are worth more than good ideas /
In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cul...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, Massachusetts :
The MIT Press,
[2014]
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Schrage, Michael, |e author. | |
| 245 | 1 | 4 | |a The innovator's hypothesis : |b how cheap experiments are worth more than good ideas / |c Michael Schrage. |
| 264 | 1 | |a Cambridge, Massachusetts : |b The MIT Press, |c [2014] | |
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (xvi, 237 pages) | ||
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| 520 | |a In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cultures do. He introduces the 5X5 framework: giving diverse teams of five people up to five days to come up with portfolios of five business experiments costing no more than $5,000 each and taking no longer than five weeks to run. The book describes multiple portfolios of 5X5 experiments drawn from Schrage's advisory work and innovation workshops worldwide. -- |c Edited summary from book. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Preface -- THE INNOVATOR'S HYPOTHESIS -- The innovator's vision -- What is a business hypothesis? What are business experiments? -- THE INNOVATOR'S FOCUS -- Ideas are the enemy -- Simple, fast, cheap, smart, lean, important -- The fundamental value innovation: stealing from Warren Buffet -- Investing in experiments -- THE INNOVATOR'S PORTFOLIO -- Blockbusted: a case study in experimental frustration and failure -- Exploring and exploiting experimentation: the 5x5x5 approach -- Key steps to the 5x5 -- THE INNOVATOR'S CULTURE -- Crafting great business experiments: three examples -- A guide for x-teams -- What makes "hypothesis" so hard? -- Q & A -- EXPLORING THE 5X5 EXPONENTIAL FUTURE -- Experimenting with experimentation -- Appendix: The innovator's hypothesis math -- Bibliographic essay -- Index. | |
| 588 | 0 | |a Print version record. | |
| 546 | |a English. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Technological innovations. | |
| 650 | 0 | |a Creative ability in business. | |
| 650 | 6 | |a Innovations. | |
| 650 | 6 | |a Créativité dans les affaires. | |
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| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
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| 650 | 7 | |a Technological innovations |2 fast | |
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