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The postcolonial cultural industry : icons, markets, mythologies /

"The Postcolonial Cultural Industry" makes a much needed intervention into the field of postcolonial studies by unpacking its relation to the cultural industry. It analyses cultural productions not as aesthetic objects, or as pure disposable commodities, but as 'practices' that e...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ponzanesi, Sandra, 1967- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Basingstoke] : Palgrave Macmillan, 2014.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 4 |a The postcolonial cultural industry :  |b icons, markets, mythologies /  |c Sandra Ponzanesi. 
264 1 |a [Basingstoke] :  |b Palgrave Macmillan,  |c 2014. 
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520 |a "The Postcolonial Cultural Industry" makes a much needed intervention into the field of postcolonial studies by unpacking its relation to the cultural industry. It analyses cultural productions not as aesthetic objects, or as pure disposable commodities, but as 'practices' that engage the local and the global in specific ways. Starting from Theodor Adorno and Max Horkheimer's critical notion of the cultural industry, the book moves toward a more contemporary understanding of the cultural industry as a site of co-production, co-shaping and conflict between producers and consumers, marketing experts, readers and audiences, in order to arrive at a more dynamic and paradoxical take on the cultural industry as a cultural field, imbibed concomitantly by economic, political and aesthetic motifs. It explores how institutions such as literary prizes have influenced the level of production, consumption and distribution of postcolonial texts, how the adaptation industry has contributed to the economy of prestige and how ethnic feminist bestsellers convey new issues around postfeminism and the rearticulation of race, ethnicity, class and neo-liberal capitalism in local and transnational contexts. -- By connecting cultural analysis to marketing strategies and theories of globalization this book offers an invaluable contribution to the field of postcolonial studies, film studies, migration studies, gender studies, cultural studies and critical theory, among others 
505 0 |a 1. The Postcolonial Cultural Industry: Notes on Theory and Practice -- 2. Literary Prizes and the Award Industry -- 3. Boutique Postcolonialism: Cultural Value and the Canon -- 4. Advertising the Margins: Translation and Minority Cultures -- 5. The Adaptation Industry. The Cultural Economy of Postcolonial Film Adaptations -- 6. Postcolonial Chick Lit: Postfeminism or Consumerism? 
504 |a Includes bibliographical references. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Postcolonialism in literature. 
650 0 |a Postcolonialism and the arts. 
650 6 |a Postcolonialisme dans la littérature. 
650 6 |a Postcolonialisme et arts. 
650 7 |a Literary studies: post-colonial literature.  |2 bicssc 
650 7 |a Cultural studies.  |2 bicssc 
650 7 |a BIOGRAPHY & AUTOBIOGRAPHY  |x Literary.  |2 bisacsh 
650 7 |a Literature.  |2 eflch 
650 7 |a Postcolonialism and the arts  |2 fast 
650 7 |a Postcolonialism in literature  |2 fast 
650 7 |a Kulturindustrie  |2 gnd 
650 7 |a Postkolonialismus  |2 gnd 
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650 7 |a Cultural industries.  |2 idszbzes 
650 7 |a Postcolonialism in literature.  |2 idszbzes 
650 7 |a Postcolonialism and the arts.  |2 idszbzes 
776 0 8 |i Print version:  |a Ponzanesi, Sandra, 1967-  |t Postcolonial cultural industry.  |d Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2014  |z 9781137272584  |w (DLC) 2014016795  |w (OCoLC)865063359 
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