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Focus group kit. 3, Developing questions for focus groups /
Asking the right questions is critical in focus group interviewing. This book describes a practical process for identifying powerful themes and then offers an easy-to-understand strategy for translating those themes into questions. Richard Krueger suggests ways of categorizing, phrasing and sequenci...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Thousand Oaks, California :
SAGE Publications,
[1998]
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| Colección: | Focus Group Kit.
|
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Part I. Thinking about questions
- part II. The art and mechanics of asking good questions
- part III. Questions that engage participants.