Donor Cultivation and the Donor Lifecycle Map : a New Framework for Fundraising.

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A fresh look at fundraising that depends upon the donor lifecycle, resulting in increased financial resources over time and a more stable bottom line for nonprofits A guide to better and more strategic fundraising, Donor Cultivation and the Donor Life Cycle Map presents the donor lifecycle map, whic...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Polivy, Deborah Kaplan
Format: Electronic eBook
Language:Inglés
Published: Hoboken : Wiley, 2013.
Subjects:
Fund raising.
Nonprofit organizations > Management.
Collecte de fonds.
Associations sans but lucratif > Gestion.
fund raising.
Fund raising
Nonprofit organizations > Management
Online Access:Texto completo

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