Best customers : demographics of consumer demand /
Analyzes household spending in the United States on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and whi...
Cote: | Libro Electrónico |
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Collectivité auteur: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Amityville, N.Y. :
New Strategist Publishing,
[2012]
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Édition: | 9th edition. |
Sujets: | |
Accès en ligne: | Texto completo |
Résumé: | Analyzes household spending in the United States on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and which control the largest share of spending (the biggest customers). |
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Description: | Includes index. |
Description matérielle: | 1 online resource (xiii, 795 pages) : illustrations |
ISBN: | 9781940308265 1940308267 1306188393 9781306188395 |