Audience research methodologies : between innovation and consolidation /

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"The transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience res...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Patriarche, Geoffroy (Editor), Bilandzic, Helena (Editor), Jensen, Jakob Linaa (Editor), Jurisic, Jelena (Editor)
Format: Electronic eBook
Language:Inglés
Published: New York ; London : Routledge, 2014.
Series:Routledge studies in European communication research and education.
Subjects:
Mass media > Audiences > Research.
Médias > Publics > Recherche.
SOCIAL SCIENCE > Media Studies.
Mass media > Audiences > Research
Massamedia.
Publiek.
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Internet

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