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Advertising the Uneasy Persuasion.

What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling the moral indignation surrounding the industry, or fee...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Schudson, Michael
Format: Electronic eBook
Language:Inglés
Published: Taylor & Francis, 2013.
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