Advertising the Uneasy Persuasion.
What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling the moral indignation surrounding the industry, or fee...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Schudson, Michael |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Taylor & Francis,
2013.
|
Temas: | |
Acceso en línea: | Texto completo |
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