Capturing Campaign Effects.
Capturing Campaign Effects is the definitive study to date of the influence of campaigns on political culture. Comprising a broad exploration of campaign factors (debates, news coverage, advertising, and polls) and their effects (priming, learning, and persuasion), as well as an impressive survey of...
Call Number: | Libro Electrónico |
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Other Authors: | , |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
University of Michigan Press
2009.
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Subjects: | |
Online Access: | Texto completo |