Business models and strategic management : a new integration /
Do you manage to your business model? The purpose of this book is to provide the reader with the insights to strategically manage from a business model perspective. What does that mean? It means that managers have to first think rigorously about their value proposition, their current or future compe...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Autor Corporativo: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2012.
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Edición: | 1st ed. |
Colección: | 2012 digital library.
Strategic management collection. Business Expert Press digital library. |
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- List of figures
- Acknowledgments
- Introduction
- Module 1. What is a business model?
- Module 2. Business model and financial management
- Module 3. Business model and strategic direction
- Module 4. Business model and competitive advantage
- Module 5. Business model and strategy
- Module 6. Business model and innovation
- Module 7. Business model agenda
- Appendices
- Notes
- References
- Index.