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Advertising myths : the strange half-lives of images and commodities /

Advertising is often portrayed negatively, as corrupting a mythically pure relationship between people and things. In Advertising Myths Anne Cronin argues that it is better understood as a 'matrix of transformation' that performs divisions in the social order and arranges classificatory re...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Cronin, Anne M., 1967-
Format: Électronique eBook
Langue:Inglés
Publié: London ; New York : Routledge, 2004.
Collection:International library of sociology.
Sujets:
Accès en ligne:Texto completo