Retailing : shopping, society, space /

This textbook provides an up-to-date, comprehensive and fully integrated treatment of retailing as a) and industry, b) a force shaping social attitudes and contemporary culture, and c) a force for change in modern townscapes. Unlike other texts which focus on specific topics, this book provides a tr...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: O'Brien, Larry, 1957-
Otros Autores: Harris, Frank (Frank W.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Routledge, 2013.
Colección:Routledge library editions. Retailing and distribution ; v. 9.
Temas:
Retail trade > Great Britain.
Shopping centers > Great Britain.
Consumers > Great Britain.
Commerce de détail > Grande-Bretagne.
Consommateurs > Grande-Bretagne.
BUSINESS & ECONOMICS > Commerce.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Sales & Selling > General.
Consumers
Retail trade
Shopping centers
Great Britain
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; RETAILING; Title Page; Copyright Page; Table of Contents; List of figures; List of tables; Preface; Introduction; Chapter One Retailing; economy and society; Chapter Two Marketing and retailing; Chapter Three British retailing; Chapter Four The geography of supply and demand; Chapter Five Shops, shopping centres and the built environment; Chapter Six The modern consumer; Chapter Seven Information and retailing; Chapter Eight Green retailing; Chapter Nine Conclusions; References; Index.

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