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New Service Development : Creating Memorable Experiences.
This is the first book to address the topic of new service development for the evolving experience economy. It draws upon the expertise of internationally recognized authors and covers topics in service innovation, process design, and implementation. Contributors from the fields of operations manage...
| Cote: | Libro Electrónico |
|---|---|
| Auteur principal: | |
| Autres auteurs: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Thousand Oaks :
SAGE Publications,
1999.
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| Sujets: | |
| Accès en ligne: | Texto completo |
MARC
| LEADER | 00000cam a2200000Mi 4500 | ||
|---|---|---|---|
| 001 | EBOOKCENTRAL_ocn809771663 | ||
| 003 | OCoLC | ||
| 005 | 20240329122006.0 | ||
| 006 | m o d | ||
| 007 | cr |n|---||||| | ||
| 008 | 120823s1999 xx o 000 0 eng d | ||
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| 020 | |a 9781452221793 | ||
| 020 | |a 1452221790 | ||
| 029 | 1 | |a GBVCP |b 73878284X | |
| 029 | 1 | |a DKDLA |b 820120-katalog:999910419005765 | |
| 035 | |a (OCoLC)809771663 | ||
| 050 | 4 | |a HD9980.5 .N48 2000 | |
| 082 | 0 | 4 | |a 658.812 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Fitzsimmons, James A. | |
| 245 | 1 | 0 | |a New Service Development : |b Creating Memorable Experiences. |
| 260 | |a Thousand Oaks : |b SAGE Publications, |c 1999. | ||
| 300 | |a 1 online resource (345 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a This is the first book to address the topic of new service development for the evolving experience economy. It draws upon the expertise of internationally recognized authors and covers topics in service innovation, process design, and implementation. Contributors from the fields of operations management, marketing, marketing information technology, and organizational behaviour explore the issues that service firms must address to sustain advantage in the new experience economy. | ||
| 505 | 0 | |a Cover; Contents; Preface; Introduction; Chapter 1 -- A Critical Evaluation of the New Service Development Process: Integrating Service Innovation and Service Design; Chapter 2 -- The Contextual and Dialectical Nature of Experiences; Chapter 3 -- The Real-Time Service Product: Conquering Customer Time and Space; Chapter 4 -- Exploiting the Service Concept for Service Design and Development; Chapter 5 -- Exploring the Link between Product and Process Innovation in Services; Chapter 6 -- Service Capacity Design with an Integrated Market Utility-Based Method. | |
| 505 | 8 | |a Chapter 7 -- Process Innovation in Knowledge-Intensive ServicesChapter 8 -- Design and Delivery of Electronic Services: Implications for Customer Value in Electronic Food Retailing; Chapter 9 -- Information Technology: Worker Systems in Structured and Unstructured Environments; Chapter 10 -- The Location Decisions of New Services; Chapter 11 -- Scripting the Service Encounter; Chapter 12 -- The Impact of Service Guarantees on Service Quality at Radisson Hotels Worldwide; Chapter 13 -- Service Recovery; Chapter 14 -- Models for Customer Selection; Index; About the Editors and Contributors. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Service industries |x Management. | |
| 650 | 0 | |a New products |x Management. | |
| 650 | 0 | |a Product management. | |
| 650 | 0 | |a Customer services. | |
| 650 | 6 | |a Services (Industrie) |x Gestion. | |
| 650 | 6 | |a Produits commerciaux |x Gestion. | |
| 650 | 6 | |a Service à la clientèle. | |
| 650 | 7 | |a Customer services |2 fast | |
| 650 | 7 | |a New products |x Management |2 fast | |
| 650 | 7 | |a Product management |2 fast | |
| 650 | 7 | |a Service industries |x Management |2 fast | |
| 700 | 1 | |a Fitzsimmons, Mona J. J. | |
| 758 | |i has work: |a New service development (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFG9mCYCmvW639HvvDgG6q |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |z 9780761917427 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=996305 |z Texto completo |
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL996305 | ||
| 994 | |a 92 |b IZTAP | ||