How Voters Decide : Information Processing in Election Campaigns.

This book proposes a new framework for studying voter decision making. An innovative experimental methodology is presented for getting 'inside the heads' of citizens as they confront the overwhelming rush of information during modern presidential election campaigns. Four broad types of dec...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lau, Richard R.
Otros Autores: Redlawsk, David P., Kuklinski, James H., Chong, Dennis
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge : Cambridge University Press, 2006.
©2006
Colección:Cambridge studies in public opinion and political psychology.
Temas:
Voting research.
Political science.
Electronic books.
Sociologie électorale.
Livres numériques.
e-books.
Political science
Voting research
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Half-title; Series-title; Title; Copyright; Dedication; Contents; List of Tables and Figures; Acknowledgments; how voters decide: Information Processing during Election Campaigns; Part I Theory and Methods; Part Ii Information Processing; Part Iii. Politics; Part Iv Conclusion; Appendix A. Detailed Examples of Decision Strategies in Action; Appendix B. How the Dynamic Information Board Works; Appendix C. Overview of Experimental Procedures; Appendix D. Detailed Decision Scripts; Appendix E. Calculating the On-line Evaluation Counter; References; Index.

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